To promote Branch offers, a highly popular pastime in Dubai, we needed to drive awareness. However, traditional methods of competing with big brands proved to be expensive and yielded insufficient results.
In response, we devised a strategic approach by creating an online review site. This platform not only reviewed the offers available in our app but also highlighted the top trending brunches in town. The implementation of SEO tactics played a pivotal role in this initiative.
Over the course of six months, the results were remarkable. The organic traffic generated through our SEO efforts significantly contributed to the success of our campaign. We witnessed a substantial uptick, with over a million hits on our site. This outcome underscores the importance of SEO in 2024 as a powerful tool for enhancing online visibility and driving meaningful engagement.